Multichannel
Campaign
Campaign
Maximilian Pauly directs Rothaus' "Immer mit der Ruhe" brand campaign, realized in collaboration with agency Kreuzbergkind.
The campaign embodies the relaxed and tranquil essence of Rothaus beer, featuring genuine online spots, a photo and video campaign, OOH posters, and a cinema spot, with a strong presence on social media and in cinemas throughout Baden-Württemberg.
By focusing on serene moments and the joy of simplicity, the campaign effectively communicates the brand's message: "Immer mit der Ruhe."
The campaign embodies the relaxed and tranquil essence of Rothaus beer, featuring genuine online spots, a photo and video campaign, OOH posters, and a cinema spot, with a strong presence on social media and in cinemas throughout Baden-Württemberg.
By focusing on serene moments and the joy of simplicity, the campaign effectively communicates the brand's message: "Immer mit der Ruhe."
